"IF YOU LIKE GOLF"

online golf column
by
Chris Dortch

April 17, 2010

The daughter of long-time PGA and Champions tour stalwart Gibby Gilbert has entered the family business. But unlike brother Gibby III, she’s not earning a living with golf clubs.

Gloves are Melissa Cain’s stock in trade. It’s a pursuit that at once seems out of left field and completely logical. The birth of her first child—a daughter named, appropriately enough, Gibbie-Kay—was the catalyst.

“She couldn’t work and wanted something to do,” Gilbert said. “One day I just got the idea of monogramming golf gloves.”

“It was partly influenced by my love of monogramming,” Cain said. “I took his idea and ran with it. I’d never used an embroidery machine or even sewed for that matter, but I didn’t have anything to lose.”

Ironically, Cain never played golf, but she was exposed to the game at a young age. The chance to earn her living in a golf-related business intrigued her.

“I’m no more familiar with the sport than the next guy, but the personalizing of golf gloves really struck my interest,” she said. “And after [a lot of] trial and error, I finally got it right.”

Apparently, Cain has some marketing acumen, too. She’s already selling gloves at her own website, www.CustomGolfGloveDesigns.com, and several other personalized gift websites. Cain sells a lot of gloves with a single initial or name in cursive or block font, but she prides herself on being able to duplicate just about anything a customer can imagine onto a golf glove.

“We can digitize and monogram any company name, school team, charity event, golf course logo, tournament name, etc.,” she said. “If you can send me the file, I can monogram it.”

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The local golf season kicks off next week with the Brainerd Invitational, and the entry deadline is April 20. Players can enter at the club pro shop or online here at www.ifyoulikegolf.com.

The tournament will feature the normal blue tee championship stroke play division, as well as white tee and gold divisions using a Stableford scoring "points' system.

The Brainerd will be quickly followed by the Red Bud at Valleybrook (May 1-2) and the Signal Mountain Invitational (14-16).

This website will provide pairings and scores every day and full final-round coverage of all three tournaments.

The Chattanooga area will play host to its share of significant events this season, starting with the NCAA Men’s Championship at The Honors June 1-6. This will be the second time The Honors has hosted that event. The first was 1996, and the lure of Tiger Woods playing in his final collegiate event attracted record crowds. Woods hadn’t given any indications he would turn pro after his sophomore season, but most assumed he was ready, and they were right.

Cleveland Golf and Country Club will host the Tennessee Golf Association’s women’s amateur June 21-25, and Chattanooga Golf and Country Club will host the TGA’s match play championship July 13-16.

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If you haven’t checked out the TGA’s new digital magazine, Tennessee Golf Quarterly, yet, give it a click here.

Full disclosure: I contributed a couple of pieces to the magazine. But what the heck, read it anyway. For the last 15 years or so, the TGA has been on the cutting edge of providing its more than 35,000 members a full battery of services, and the magazine is just another example. You’ll be impressed.

“We are extremely excited to release our new digital magazine,” said Matt Vanderpool, the TGA’s executive director, “and we hope it will become a valuable resource for our members and the Tennessee golf community.”

The TGA makes use of some of the latest technology to produce the magazine in its digital only format. Tennessee Golf Quarterly will be released January, April, July and October. Each issue will feature the latest news and tournament results from around the state along with regular features such as Rules of the Game, Lesson Tee, Tennessee Golf Hall of Fame Profile, Agronomy Update, Championship Site Profile and other feature stories.

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